Howling Cow, which produces dairy products directly on campus, is now selling ice cream by the pint in the Bragaw C-Store.  

Howling Cow is the brand of ice cream served in the Emporium C-Store and the Creamery in D.H. Hill Library.  

Carl Hollifield, the business manager for the department of food, bioprocessing and nutrition science, said the sale of ice cream in pints came in response to a high demand.

“There was a demand for a consumer-friendly package,” he said. “Before now, we have only had the cases of four-ounce containers and then the three gallon.”  

Many students, including Charles Jennings, a sophomore in mechanical engineering, are excited to have the ice cream in the C-store.  

“I [will] purchase ice cream from the C-store,” he said. “I like ice cream, and I’d like to support the University.”  

The price tag of a pint of ice cream is set at $4.50, but Ryan Taylor, a freshman in biological sciences, said that will not stop him from purchasing the product.  

“I will absolutely buy the ice cream,” he said. “It is really good ice cream, and the price is competitive.”  

According to Hollifield, the ice cream sales will go directly to research and academics.  

“We have one of the foremost dairy processing centers in the United States,” he said. “We use the profits to keep updated machinery in our dairy so the students have access to the best equipment and equipment they will see in the real world.”  

Hollifield said the ice cream, which was recently a popular treat at the N.C. State Fair, is a way to get the Howling Cow brand name out to the public.  

“Students don’t realize that the milk in the dining halls comes from the same place [as the ice cream], right here on N.C. State’s campus,” he said.  “We are trying to up brand recognition through shops, just like we do with State Fair activities. We need to get the word out about the fresh, local nature of the products.”  

The Bragaw C-store is the only C-store selling the ice cream in five flavors. Hollifield said, if sales grow as planned, sales will expand to other C-stores and up to 16 flavors will become available.